Creative tourism marketing & content studio by marketers who love to travel
Helping destinations and tourism brands grow through story, design and strategy.
We work with tourism operators, destinations, and lifestyle brands to clarify their story, improve visibility, and drive bookings.
Packages Overview
LITE — Content Refresh
Quick lift for small operators.
STARTER — Brand & Social Essentials
Solid foundations for growing brands.
REBRAND — Strategy, Story & Relaunch
A complete transformation.
GROWTH — Marketing & Content Partnership
Ongoing marketing and content support.
WEB DESIGN & DEVELOPMENT
Website refresh or new build for tourism brands.
Packages
LITE ∙ Content Refresh
Perfect for: small operators who just need a quick lift — B&Bs, boutique stays, small tours, or cafés wanting to refresh their digital presence.
Includes:
Audit of existing website and social media channels
Updated brand messaging and tone of voice
5 new social media captions or short posts
1-hour consultation with practical marketing advice
Simple recommendations for improving bookings and visibility
Investment: from $1,200 + GST
(Quick, effective, and achievable within 2 weeks.)
STARTER ∙ Brand & Social Essentials
Perfect for: operators wanting to elevate their online presence and clarify how they talk about their brand.
Includes:
Brand story and key messaging
Mini photo/content session (or curated asset brief)
10 social media templates + caption pack
Updated website copy (Home + About pages)
Email automation setup for repeat guests
Investment: from $2,500 + GST
(3–4 week turnaround, collaborative process.)
REBRAND ∙ Strategy, Story & Relaunch
Perfect for: tourism businesses ready to reposition and grow — guesthouses, tour companies, or local brands targeting new markets.
Includes:
Brand strategy workshop (2 hours, in-person or online)
New logo + visual direction (collaboration with designer)
Website and booking-journey rewrite
3-month content and social strategy
Launch campaign plan + PR copy (media release + email)
Investment: from $4,800 – $7,500 + GST
(Typically delivered over 6–8 weeks.)
GROWTH ∙ Marketing & Content Partnership
Perfect for: established tourism operators or councils ready to grow awareness, visitation, and repeat bookings.
Includes:
Brand messaging and campaign direction
Full-day content creation session (photo + video)
1 month of social media management (8–12 posts)
Email newsletter or blog setup
Analytics review + recommendations
Optional add-ons: influencer partnerships, paid ad setup, PR support
Investment: from $3,800/month + GST (3-month minimum)
WEBSITE REFRESH ∙ Optimise & Update
Perfect for: operators with an existing site that needs fresh visuals, updated messaging, and smoother usability.
Includes:
Website audit and content rewrite (Home, About, Contact, Services/Rooms)
Updated booking flow and call-to-action strategy
Design refresh
SEO basics + Google setup
1-hour post-launch training
Investment: from $3,500 – $5,000 + GST
(Delivered in 3–4 weeks.)
WEBSITE BUILD ∙ New Site, New Story
Perfect for: tourism businesses, accommodation, or tour operators launching or rebranding.
Includes:
Brand and story workshop to shape structure and copy
Custom website design (Squarespace or WordPress)
Copywriting for up to 6 key pages
Booking integration
Basic SEO + Google Analytics setup
One round of revisions and launch support
Investment: from $6,000 – $9,000 + GST
(Fully custom builds with complex integrations: from $10,000+)
Add-ons for Any Package
Photography & Video Content – from $800 half-day
Ongoing Social Media Retainer – from $1,500/month
Email Marketing Setup – from $600
Destination Copywriting or Blog Series – from $350/post
Google Ads or Paid Campaign Management – from $900/month
How We Work
1.
Choose a package or request a tailored proposal.
2.
Schedule a call (Zoom or in person).
3.
Receive your detailed plan, timeline and deliverables.
4.
Work collaboratively toward launch day.
Fractional Marketing Manager ∙
Ad hoc support, without the overheads?
With a background and tertiary qualifications in design, business and marketing, I offer a well-rounded skill set that gives businesses a smart, cost-effective alternative. I can manage everything from strategy and creative to execution, meaning you don’t need to juggle multiple providers. I’m happy to work with agencies on larger-scale projects.
I offer a streamlined, integrated approach that saves you time, money, and complexity - freeing up more of your budget to invest where it counts, like paid media or growth initiatives.
Hourly Fee | $120/hour
Marketing Plan & Calendar
Campaigns
Copywriting
Social Media
Email Communications
Graphic Design
Collateral
Marketing Systems & Processes
Adhoc Support
All Day Fee | $650/day
About
Hi, I’m Bree, the founder of Wildly Creative Co — a tourism creative marketing studio that helps destinations and experience-based brands grow through authentic connection.
I’m a marketing and communications manager with 17 years’ experience across travel, tourism, e-commerce and purpose-driven organisations. I’ve worked with global travel brands to help them tell their story, attract new audiences and grow with clarity and confidence. Along the way, I built and sold my own e-commerce business — a hands-on lesson in what it really takes to connect with customers and build a brand that lasts.
These days, I partner with tourism and experience-led businesses to strengthen their message, sharpen their marketing and inspire people to visit, book or explore. Whether it’s campaign strategy, content creation or ongoing communications support, I bring clarity, creativity and momentum to every project.
If your business or destination has a story to tell, I’d love to help you share i
